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New Delhi, India — Zero Carbon One, a pioneering climate impact platform, has announced a groundbreaking collaboration with the National Council for Cement and Building Materials (NCB) to develop an industry-specific Life Cycle Assessment (LCA) software. This innovative solution will revolutionize the building material and construction industry by providing a systematic analysis of the environmental impact of products and services across their life cycles. Additionally, the software will enable the real estate sector to model Bill of Quantities (BOQs) in terms of proposed emissions before laying the first brick. Leveraging advanced technologies such as Artificial Intelligence (AI) and Machine Learning (ML), the platform will suggest sustainable alternatives to high-emission materials, ensuring a greener and more sustainable future.

A Critical Need for Sustainable Solutions

The Indian construction industry is responsible for 22% of the nation’s CO2 emissions, with cement production alone contributing over 8% of global emissions. As urbanization accelerates, the global construction industry’s carbon footprint is projected to exceed 11% of total emissions by 2030. New-age cement materials and sustainable innovations are urgently needed to address these environmental challenges. Zero Carbon One’s collaboration with NCB aims to meet this demand by delivering data-driven solutions that enable precise emission modeling and impactful decision-making.

Global Implications

Globally, the construction sector contributes approximately 39% of energy-related CO2 emissions. Zero Carbon One’s software, developed in collaboration with NCB, is poised to play a pivotal role in mitigating these emissions by offering actionable insights to stakeholders across the building material and construction supply chain. The platform’s focus on real-time emission analysis and material substitution aligns with international climate goals and industry best practices.

Key Industry Endorsements

Speaking about the initiative, Abhinav Kaushal, Founder of Zero Carbon One, said, “This collaboration with NCB marks a significant milestone in our mission to decarbonize the global construction industry. By combining our expertise in climate tech with NCB’s decades of leadership in research and innovation, we’re creating a tool that not only addresses local industry challenges but also offers scalable solutions to global problems.”

Dr. L.P. Singh, Director General of NCB, highlighted the organization’s dedication to fostering innovation, stating, “NCB has always been at the forefront of research and innovation in the building materials and cement industry. Our collaboration with Zero Carbon One is a testament to our vision of promoting new-age startups to address global challenges. As part of this partnership, Zero Carbon One will calculate and help NCB offset the carbon footprint generated during our three-day conference, which was attended by 1,160 delegates, over 600 visitors, and 140 students, making the event carbon neutral.”

Dr. S.K. Chaturvedi, Joint Director of NCB, added, “The MOU with Zero Carbon One underscores our shared commitment to achieving net-zero goals for the construction sector. By incubating this project, we aim to create an industry-specific solution that will set benchmarks for sustainability and innovation.”

A Historic Milestone

Zero Carbon One signed a Memorandum of Understanding (MoU) with NCB during the 18th NCB International Conference & Exhibition on Cement, Concrete, and Building Materials, which concluded successfully on November 29, 2024, at the Yashobhoomi Convention Centre, IICC Dwarka, New Delhi. As part of this agreement, Zero Carbon One will be incubated at NCB to develop and refine the LCA software. NCB, established in 1962, brings an extensive portfolio of global projects and deep expertise in building materials research to the partnership.

A Vision for the Future

Zero Carbon One is not just a software provider—it is a climate impact platform committed to transforming industries through advanced technology, data-driven insights, and sustainable practices. The platform offers a comprehensive suite of services, including GHG audits, green building certifications, CBAM software, and ESG reporting. Its innovative solutions empower businesses to track, reduce, and offset emissions while aligning with global sustainability standards. With global footprints through joint ventures and collaborations in the USA, Latin America, and Europe, Zero Carbon One is uniquely positioned to address the challenges of the global building materials industry and drive meaningful climate action.

For media queries, please write to: [email protected] 

Visit our website at: https://zerocarbon.one/

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Bangalore, December 4, 2024: Eleve Salon has unveiled its newest outlet in HSR Layout, setting a new benchmark for luxury and personalized beauty services in Bangalore. Known for its exceptional attention to detail and customer-centric approach, Eleve’s latest space promises to be a haven for beauty enthusiasts seeking premium grooming experiences in an elegant and Instagrammable setting.

The grand launch event brought together some of Bangalore’s most influential personalities, including prominent HNIs, beauty influencers, and lifestyle enthusiasts. Guests got an exclusive look at Eleve Salon’s diverse offerings, including a dedicated Makeup Studio, perfect for special occasions, and a thoughtfully designed kids’ section, making it a destination that caters to every member of the family.

Aditya Sharma, CEO of Cut&Style Salon, shared his vision for the brand:

“At Eleve Salon, we are committed to offering more than just beauty services—we’re creating an experience that celebrates individuality and elevates confidence. This new salon in HSR Layout represents our passion for bringing luxury and innovation together in a way that truly resonates with our customers. Bangalore is a city that appreciates quality and detail, and we are thrilled to be expanding here. With Eleve Salon, our goal is to redefine how beauty services are experienced, blending expertise with care to make every visit extraordinary.”

The launch event was more than just a celebration—it was a showcase of Eleve Salon’s commitment to innovation and excellence.

Event Highlights

• Expert Demonstrations: Guests witnessed Eleve Salon’s expert team in action, showcasing a range of services for hair, skin, and personal grooming.

• Exclusive Product Walkthroughs: Visitors explored Eleve Salon’s global product range, tailored to deliver exceptional results.

• Networking Opportunities: The evening brought together Bangalore’s beauty, fashion, and lifestyle communities, fostering meaningful connections in a stylish setting.

Eleve Salon has already established its presence in Delhi, Hyderabad, and Bangalore, with each outlet reflecting the brand’s commitment to excellence.

Eleve Salon is a proud part of Cut&Style Salon, one of India’s largest and most renowned salon chains, known for its superior beauty and grooming services across North India. In addition, the brand has also launched Perle, a nail and lash studio in Haralur,Bangalore, offering a specialized experience for beauty enthusiasts.

For Franchise Enquiry: Contact +91-9632211165

Step into Eleve Salon in HSR Layout and experience a world where beauty meets care, expertise, and luxury.

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Amiee Misobbah, the talented actress who graced the screen in the iconic song Yeh Galiyan Yeh Chaubara alongside the legendary Padmini Kolhapure, is back in Bollywood, and she’s making headlines once again. Known for her captivating screen presence and emotive performances, Amiee quickly became a name to remember after her powerful role in the project that revived a timeless classic.

Now, after a brief hiatus, Amiee has returned with a new wave of enthusiasm and a portfolio of exciting projects that promise to showcase her versatility and talent like never before.

Yeh Galiyan Yeh Chaubara: A Career-Defining Moment

Working with a veteran like Padmini Kolhapure is no small feat, but Amiee rose to the challenge with grace and poise. The project not only highlighted her acting prowess but also solidified her position as a promising newcomer in Bollywood. Her chemistry with Padmini and her ability to emote the depth of the song’s nostalgic and emotional undertones left a lasting impression on audiences and critics alike.

The song became a heartfelt tribute to timeless Bollywood, and Amiee’s performance played a pivotal role in its success.

A Triumphant Comeback

After stepping away from the limelight for a while, Amiee Misobbah is back and more determined than ever. She is currently working on a series of intriguing projects that are poised to redefine her career. While details of her latest ventures remain under wraps, insiders suggest that these projects will highlight different facets of her acting range, from intense drama to lighthearted romance.

Amiee’s return has already created a buzz in industry circles, with many eagerly anticipating her next on-screen appearance.

The Journey Ahead

Amiee Misobbah’s journey is one of passion, resilience, and an unwavering commitment to her craft. Her return to Bollywood signifies a new chapter, one that promises to be filled with remarkable performances and career-defining moments.

As she prepares to dazzle audiences once again, there is no doubt that Amiee Misobbah will continue to carve a unique space for herself in the film industry. With her undeniable talent and a line-up of promising projects, she is set to shine brighter than ever.

Bollywood is ready for the next big chapter in Amiee Misobbah’s story—and so are her fans. Stay tuned for what’s next from this rising star.

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Industry 4.0 is not a distant future; it’s a pressing revolution reshaping manufacturing. This new paradigm, marked by the fusion of digital technologies with physical production, has the potential to redefine how businesses operate, compete, and grow. Companies that cannot embrace this transformation risk becoming obsolete. The stakes are high, and Sachin Saxena, a seasoned industry leader, has a clear and pragmatic vision for navigating this shift.

Defining Industry 4.0 and Its Relevance to Modern Manufacturing

At its core, Industry 4.0 represents the fourth industrial revolution, leveraging advanced digital technologies like the Internet of Things (IoT), artificial intelligence (AI), and smart sensors to create “smart factories.” In these smart environments, machines, systems, and humans communicate seamlessly, fostering increased efficiency, reduced downtime, and improved production outcomes.

Today’s manufacturing landscape demands speed, precision, and customisation—three critical pillars that Industry 4.0 delivers. For businesses in the sector, Industry 4.0 isn’t just about staying competitive—it’s about staying alive. Those who fail to integrate these technologies risk falling behind, facing increased operational costs, and losing market share, while those who do stand to unlock unprecedented innovation and growth opportunities.

Current Trends: The Integration of IoT, AI, and Smart Sensors

One of the critical forces driving Industry 4.0 forward is the convergence of IoT, AI, and smart sensors. IoT enables machines to “talk” to each other and humans, creating a networked ecosystem that vastly improves operational visibility and control. AI brings powerful analytics to the table, enabling predictive maintenance and smarter decision-making that can help avoid costly disruptions before they happen. Smart sensors, the real-time data collectors, ensure that every piece of the production puzzle is continuously monitored and optimised.

These technologies are revolutionising the factory floor, transforming traditional manufacturing plants into cutting-edge intelligent operations. But while these advancements promise significant benefits, they also present real challenges that manufacturers must confront head-on.

Expert Commentary: Mr Sachin Saxena’s Perspective on Overcoming Barriers to Industry 4.0 Adoption

Sachin Saxena is a respected figure in the manufacturing industry. He is known for his expertise in implementing cutting-edge technologies and driving operational excellence. With over two decades of experience, Saxena has witnessed firsthand the struggles manufacturers face when adopting Industry 4.0 technologies.

According to Saxena, the biggest obstacle to Industry 4.0 adoption is often the manufacturers’ mindset. “Many are hesitant to change because of the perceived risks, costs, and complexities involved,” he explains. “But the reality is, the cost of inaction is far greater than the cost of transformation.”

His approach to overcoming these barriers is both strategic and actionable. He advocates for a phased implementation of Industry 4.0, starting with small, high-impact areas like predictive maintenance (using AI to predict machine failures) or automated inventory management (using IoT to track and manage inventory in real time). “By demonstrating immediate value in specific areas, manufacturers can build confidence and gradually scale their digital transformation,” says Saxena.

Equally important, Saxena highlights the critical role of employee training. “Technology alone won’t drive success. You need a workforce that’s skilled and comfortable with these new tools. Investing in training is crucial to ensuring that employees can adapt and thrive in this new environment.”

Continuous Improvement: The Key to Long-Term Success

For Saxena, Industry 4.0 is not a one-time investment—it’s an ongoing journey. The pace of technological advancement is relentless, and businesses must embrace a culture of continuous improvement to stay competitive. “You can’t afford to get comfortable,” he notes. “Businesses must continuously adapt and innovate to keep pace with new developments.” This emphasis on continuous improvement instils a sense of the need for adaptability in the audience.

His vision for the future is clear: manufacturers who remain stagnant in their operations risk losing relevance in an increasingly digitised world. However, the rewards are immense for those willing to invest in Industry 4.0 technologies, prioritise training, and foster a culture of ongoing innovation. The potential for growth and innovation in this digital era is vast, inspiring a new wave of manufacturing excellence.

Conclusion: Strategies for Staying Competitive

In today’s fast-evolving manufacturing landscape, Industry 4.0 technologies are not just an option but a necessity. By integrating IoT, AI, and smart sensors, businesses can optimise operations, reduce costs, and deliver superior products to market. However, overcoming the initial barriers to adoption requires a thoughtful, step-by-step approach. Starting with small wins, investing in workforce training, and committing to continuous improvement are essential strategies for success.

As Sachin Saxena articulates, the future of manufacturing lies in embracing this digital revolution. Those who adapt will lead the industry into a new era of innovation and growth. Those who resist may find themselves left behind.

For deeper insights into Industry 4.0 and how it can transform your business, connect with Sachin Saxena here: LinkedIn.

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NeoNiche Integrated Solutions emphasizes the pressing need for event marketers to utilize data effectively to demonstrate return on investment (ROI) amid rising costs and stagnant budgets in 2024. According to a CWT survey, 68% of corporate exhibit marketers cite internal budget pressures as their primary concern, driven by a significant rise in the cost per attendee. 

As the event industry continues to navigate through the complex challenges, the key to overcoming budget constrains lies in effectively establishing the baseling of success, communicating the impact of the events, and highlighting its inherent value within organisations. 

However, this analysis has to go beyond traditional metrics. In today’s competitive landscape, markers such revenue generation, and attendee footfalls are not sufficient to convey the true impact of events. NeoNiche advocates a shift towards incorporating qualitative data, particularly sentiment analysis, which captures the nuances of attendee experiences. 

By harnessing advanced analytics and feedback mechanisms, organizations can gain a deeper understanding of how their events resonate with audiences, ultimately leading to more informed decision-making regarding future investments.

Prateek N Kumar, Founder and CEO of NeoNiche Integrated Solutions shares his insights on this trend, “It’s not just about showing revenue generated; we need to present a comprehensive picture that indicates the success of a show. By focusing on qualitative data such as sentiment analysis, event marketers can effectively communicate the value of their initiatives to management, ensuring that events are recognized as vital investments rather than mere expenses. This strategic approach aligns with NeoNiche’s vision of leveraging emerging technologies to create immersive experiences that are received by audiences, driving meaningful interactions.”

Kumar notes that personalised and interactive experience, backed by sophisticated technology and artificial intelligence can prove instrumental in effectively meeting success metrics with the evolving market trends. Integrating smart tools and streamlining processes via automation not only justifies the budgets but also enhance the overall value proposition of events.  

This vision reflects NeoNiche’s commitment to meticulous planning and flawless execution as they continue their global expansion efforts. Establishing a branch in Singapore underscores their dedication to reaching new markets while maintaining exacting standards in experiential marketing.

As event professionals, the emphasis on utilizing data to demonstrate ROI will be crucial. By adopting best practices in data collection and analysis, organizations can navigate budget constraints while proving the inherent value of their events to stakeholders. Prateek N. Kumar’s insights serve as a guiding framework for leveraging event data effectively in this rapidly changing landscape. With NeoNiche at the forefront of this movement, brands can look forward to creating memorable experiences that not only engage audiences but also deliver significant returns on investment.

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New Delhi, 4th December’24, 2024: Lighthouse Canton has released an in-depth report titled “Silent Bloom: Venture Debt’s Growing Influence.” on India’s startup ecosystem and its venture debt funding landscape. The global investment institution’s report highlights the growing importance of venture debt as a financing tool in India’s startup ecosystem. The findings of the report reveal that the venture debt market in India is steadily growing, mirroring the early days of venture capital. Indian founders are increasingly turning to venture debt to bridge funding gaps and avoid excessive equity dilution. This shift has been primarily driven by the scarcity of equity funding in the market and the desire to preserve ownership while accessing the capital necessary for growth. The survey, included in the report, indicates that the top reason founders prefer venture debt over traditional debt and equity is its less dilutive nature (40%), with repayment schedule flexibility also being a significant factor (30%). This preference shows a growing recognition of the strategic advantages venture debt provides, especially in capital-intensive and rapidly evolving industries.

The report delves into the sector-wise dynamics of venture debt, particularly in emerging sectors such as fintech and electric vehicles. India’s fintech sector, now the third-largest globally, continues to be a major driver for the adoption of venture debt. Innovations like UPI have propelled India’s fintech market forward, with venture debt playing a critical role in helping fintech startups manage cash flows, support onward lending, and fuel their growth. In particular, sectors like payment gateways and embedded finance benefit from venture debt, as traditional banks may be hesitant to lend in these areas.

The electric vehicle sector, which is capital-intensive and faces unique challenges, has also become heavily reliant on venture debt to drive its growth. According to the report, approximately 67% of EV startups rely on venture debt for more than half of their debt funding. This underscores venture debt’s central role in helping EV companies expand production, set up charging infrastructure, and invest in battery technologies- key areas that are crucial for the sector’s continued expansion. With traditional lenders like banks often viewing the EV sector as high-risk, venture debt makes for a vital alternative.

Sanket Sinha, Managing Director, Global Head of Asset Management at Lighthouse Canton, said, “India’s startup ecosystem holds immense potential, and the growth of venture debt funding is playing a pivotal role in driving its development. At Lighthouse Canton, we believe that venture debt can help bridge the finance gap and unlock significant economic benefits. The report highlights the transformative opportunities within this space, reinforcing India’s position as a key player in the new global economy. We believe that this mode of funding will be essential to foster innovation and empower startups, which will ultimately drive sustainable growth across the nation’s dynamic and evolving business landscape”.

The report was launched  at the IVCA Private Credit Summit in Mumbai on November 13, 2024. The summit was attended by industry leaders and investors from leading insurance firms, pension funds, and family offices, underscoring the expanding role of private capital in today’s financing landscape. With banks and public lenders moving away from middle-market lending, private capital has stepped in to meet the rising financing demands of startups and SMEs. Private credit solutions have enabled businesses to secure growth capital, refinance, and access working capital by offering diverse options (including medium and long-term financing, acquisition funding, and revolving credit lines). In Asia, the private credit market has swiftly adapted to SME needs while mitigating investor risks, growing nearly 30 times from US$3.2 billion in 2000 to over US$90 billion by June 2022.

Ankit Agrawal, Executive Director, Portfolio Manager for LC Venture Debt Fund at Lighthouse Canton, said, “India’s venture debt market growth mirrors the maturity of the startup ecosystem. Increasingly, founders are turning to venture debt to meet capital needs, fuel innovation, and drive growth while maintaining control over their businesses. We foresee this trend broadening across various sectors, providing startups with a flexible financing option that supports their scaling efforts in an evolving market”. 

Lighthouse Canton is a key player in India’s rapidly growing startup and SME ecosystems, committed to fostering innovation and driving economic development. The company’s diverse investment strategies in venture capital, venture debt and supply chain financing are actively empowering the growth of new-age economies by supporting emerging sectors and entrepreneurial ventures. Its venture capital and venture debt investment strategies in India have also attracted significant investment from global and regional institutional investors such as the Small Industries Development Bank of India (SIDBI) and NH Absolute Return Partners, the Singapore entity of NH Securities, part of the NH Group in Korea.

About Lighthouse Canton

Headquartered in Singapore, Lighthouse Canton is a global investment institution with wealth and asset management capabilities. We employ over 160 experienced professionals across our offices in Singapore, Dubai, India and London, and oversee over US$ 3.7 bn worth of assets under management and advisory (as of 30th June, 2024). 

Lighthouse Canton creates value through innovative investment solutions for accredited private clients, institutional investors and an ecosystem of founders and entrepreneurs globally. 

Lighthouse Canton’s Asset Management service comprises strong internal product capabilities in hedge funds, private equity, traditional fundamental analysis, investing through multiple strategies in real estate private equity, direct lending, public equities, and global macros. 

Lighthouse Canton Pte Ltd is regulated by the Monetary Authority of Singapore (“MAS”) and registered as an Exempt Reporting Advisor (“ERA”) in the United States. Lighthouse Canton Capital (DIFC) Pte Ltd in Dubai is regulated by the Dubai Financial Services Authority (“DFSA”). LC Capital India Pvt Ltd is regulated by Securities and Exchange Board of India (SEBI) for Portfolio Management Services and registered with Association Mutual Funds in India (AMFI). 

The survey included in the report shows that 40% of founders favor venture debt over traditional debt and equity due to its less dilutive impact, with 30% also valuing the flexibility in repayment schedules.

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In the heart of India’s social welfare movement, Sangharsh Se Safalta Foundation stands as a beacon of hope and inspiration. Founded with the vision of transforming lives through education, the foundation is redefining grassroots activism by addressing one of the most pressing challenges of our time: the lack of educational opportunities for underprivileged communities.

The Mission: Education as a Catalyst for Change

At its core, Sangharsh Se Safalta Foundation believes that education is not merely a privilege but a transformative tool capable of breaking the cycle of poverty. With a mission-driven approach, the foundation focuses on raising awareness and building a sustainable support system for those who need it the most. From inspiring campaigns to strategic collaborations, its efforts are rooted in the belief that education can pave the way for a brighter future.

Guided by the philosophy “आधी रोटी खाइए, बच्चों को पढ़ाइए” (Eat half a loaf, but educate your children), the foundation emphasizes the importance of prioritizing education even amidst limited resources. This profound message resonates deeply, underscoring that even the smallest sacrifices can lead to monumental change.

Pedaling Change: The All India Cycle Ride

One of the foundation’s most remarkable initiatives is the All India Cycle Ride, a testament to dedication and resilience. Spearheaded by the foundation’s visionary, Saqib Naim, this journey from Kashmir to Kanyakumari captured the imagination of countless individuals. The ride not only raised awareness about the importance of education but also served as a rallying cry for action.

This grassroots activism blended physical endurance with emotional storytelling, making education a relatable and urgent cause for everyone who followed the journey. It inspired youth, families, and educators to reimagine education as a vehicle for empowerment and equality.

The Road Ahead: Gujarat to Guwahati

Building on the success of the North-South cycle ride, Sangharsh Se Safalta Foundation is gearing up for another ambitious journey—from Gujarat to Guwahati. This West-to-East campaign aims to further the foundation’s message of educational empowerment and expand its impact across India. With each mile covered, the foundation strengthens its commitment to creating a ripple effect of change, encouraging communities to prioritize learning and opportunity.

Join the Movement

The work of Sangharsh Se Safalta Foundation highlights the power of personal dedication combined with collective action. As the foundation scales its efforts, it invites individuals, organizations, and leaders to join hands in this mission. Whether through donations, partnerships, or amplifying the message on social media, every contribution brings the foundation closer to its goal of an educated and empowered India.

Guided by the mantra “आधी रोटी खाइए, बच्चों को पढ़ाइए,” the foundation reminds us that education is not just a responsibility but a moral imperative. Together, we can transform struggles into success and dreams into reality.

Education is the cornerstone of progress, and Sangharsh Se Safalta Foundation is building that cornerstone one initiative at a time. Join us in this transformative journey toward a brighter, more equitable India.

Backlink : https://www.instagram.com/saqibnaim/

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Mumbai, December 03, 2024…Beauty Garage Professional, a true made-in-India brand reinventing the hair care industry, continues to assert its dominance in the Indian salon industry with stellar product performance across its diverse portfolio. From April to October 2024, the company recorded remarkable sales figures, with the K9 range emerging as the top-performing product nationwide, reflecting its unwavering popularity among salons and professionals.

The National Product Performance Highlights for April–October 2024 were as follows with K9 Range emerging as the undisputed leader with 44% of total sales followed by the Shea Range as a strong contender, contributing 22% to overall sales. Botoliss has captured a significant share with 15%. Recently launched ScalpSense has begun to mark its presence with 6%, reinforcing its niche appeal.

The sales performance of Beauty Garage Professional products highlights significant product-wise and zone-wise trends. Nationally, the K9 range followed by the Shea range and then Botoliss have showcased their widespread popularity. Zone-wise, K9 remained the top choice across all regions, with its highest contribution in the East Zone at 52%. The Shea range followed consistently, ranging from 13% in the East to 27% in the West Zone, while Botoliss showed strong demand in the South at 21%. This comparative analysis underscores the brand’s ability to cater to diverse market needs.

Speaking about the performance, Mr. Mahesh Ravaria, Co-founder and CEO, Beauty Garage Professional, said, “The exceptional performance of the K9 and Shea ranges underscores our commitment to delivering innovative and reliable haircare solutions. These products resonate with not only our salon partners and hair professionals across zones, but also addresses their specific needs thereby elevating salon experiences for customers. Our sustained investment in R&D and collaboration with salon professionals continues to drive these outstanding results.”

Mahesh further added that’ “The analysis of product and hair treatment trends across all four zones reveals consistent customer preference for the K9 range, which emerged as the top choice nationwide, with the highest contribution in the East Zone and equally strong performance in the South and North Zones. The Shea range, a close contender, displayed strong appeal in the West Zone but relatively lower traction in the East. Botoliss found significant demand in the South Zone indicating a growing preference for advanced treatments in this region, while its performance in the East Zone suggests scope for market penetration. Products like ScalpSense maintained a steady presence across zones which indicates potential for targeted promotion. These trends underscores the importance of region-specific strategies to cater to diverse customer preferences and enhance market penetration for specialized treatments.”

The national product performance reflects distinct customer preferences across zones. In the West, the K9 range dominated with 35% of sales, followed by Shea at 27%, Botoliss at 15%, and ScalpSense at 6%. In the East Zone, the K9 range achieved an impressive 52%. However, Shea sales were at 13%, compared to its strong performance in the West. Just like Botoliss (10%), ScalpSense (5%) indicates room for growth in the East compared to their stronger performance in the West.

The South Zone reaffirmed its strong preference for the K9 range, which accounted for 45% of sales, followed by Shea at 25%, Botoliss at 21%, and ScalpSense at 6%. Similarly, in the North Zone, the K9 range also led with 45%, while other products showed a slightly different contribution: Shea at 22%, Botoliss at 17%, and ScalpSense at 6%. This regional analysis underscores product performance trends and identifies opportunities for targeted market strategies.

The diverse product range of Beauty Garage Professional highlights the varied hair treatment preferences and needs across customer segments. K9 Range (Top Performer) represents core hair care solutions favored for their versatility and effectiveness. Its dominance across all zones indicates a strong preference for high-performance treatments suitable for all hair types. Shea Range targets nourishment and hydration, appealing to customers seeking solutions for dry or damaged hair. Its significant performance in regions like the West suggests a higher demand for moisturizing and repair-focused treatments. Botoliss, the pioneering hair botox treatment is designed to rejuvenate and smooth hair, reducing frizz and repairing damage for a sleek, youthful look. It focuses on smoothing and frizz control, ideal for customers looking for sleek, and manageable hair. Strong adoption in the South indicates demand for advanced hair treatments in humid climates. 

ScalpSense addresses scalp health, including dandruff control and rejuvenation, appealing to customers prioritizing holistic care. Consistent sales across zones suggest a niche but steady demand for scalp-focused treatments. 

This broad range of products showcases the brand’s ability to cater to a wide spectrum of hair care needs, from essential maintenance and nourishment to advanced smooth, and scalp-focused treatments, highlighting the evolving preferences of customers across regions. With such promising trends, Beauty Garage Professional aims to further strengthen its product portfolio, expand its market presence, and introduce more innovative solutions that cater to the evolving demands of salon professionals and their clients.

About Beauty Garage Professional

Beauty Garage Professional is transforming a multi-million dollar Hair Care Sector and reinventing hair and scalp health with groundbreaking products and a top-notch distribution network. It’s a truly Made in India success story with the only Indian company manufacturing products and introducing innovative treatments such as Hair Botox. With a dedicated team engaged in continuous product research and technology exploration, the company has a remarkable growth story in the thriving Indian haircare market.

Beauty Garage is a dynamic and influential player in the beauty industry, poised for continued success on both domestic and international fronts led by dynamic founders, Mahesh and Jigar Ravaria who established the company in 2017. The company stands out with a compelling competitive edge in the hair treatment market with strategic expansion plans of establishing a global presence with a focus on key regions such as the Middle East and the United States. The company’s strong network comprises over 100 distributors, supported by a dedicated team of 150 field Professionals, including both sales and technicians.

Beauty Garage Professional is at the forefront of innovation, delivering high-end quality products worldwide. Its worldwide distribution and FDA approval positions it as a winning player in the market revolutionising the Indian Salon Industry with flawless rich hair care products. The remarkable R&D teams are tirelessly working to develop innovative products for hair care and treatment.

The company’s primary focus is on reinventing hair care, and collaborating with hairdressers to develop solutions and services at the forefront of the industry. With the core ethos centered around a profound love for hair, the company aims to provide comprehensive hair care solutions that repair and restyle hair post-treatment damage. At Beauty Garage Professional, the absolute dedication to the art of hair care shines through, empowering Professionals and customers alike to achieve their hair goals with confidence and flair.

Today, Beauty Garage Professional showcases a diverse collection of 100+ SKUs and six distinctive series, including K9 Botoplexx, Botoliss, Botosmart, Shea, Shea Curls, and ScalpSense using the high-end, advanced technology to create all the products designed to satisfy the customers. The safest ingredients are curated and treated in the safest environment to obtain the best results. With strong partnerships with salons across India, Beauty Garage caters to the rising beauty consciousness as people are investing more in hair & scalp care, and solutions to enhance their appearance and wellbeing.

Website: https://beautygarage.com/about-us/ 

For further media queries, please contact:

Sonia Kulkarni | 9820184099

[email protected]

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Insurance is a powerful tool for financial protection, yet several myths prevent people from making the most of it. In this article, we’ll debunk some widespread misconceptions and shed light on the real facts to help you make informed decisions.

Myth 1: “I Don’t Need Insurance; Nothing Will Happen to Me.”

Reality:
Life is unpredictable, and emergencies can strike anyone, regardless of age or health. Insurance offers financial security when you need it the most, ensuring you’re prepared for the unexpected.

Myth 2: “Insurance Is Too Expensive.”

Reality:
Insurance is highly customizable. From term insurance to microinsurance, policies can be tailored to fit a variety of budgets. Skipping insurance can cost much more in an emergency.

Myth 3: “Insurance Companies Always Reject Claims.”

Reality:
Most claims are honored when policies are correctly understood and adhered to. Rejections often result from incomplete documentation or failure to disclose accurate information during the policy purchase.

Myth 4: “Employer-Provided Insurance Is Enough.”

Reality:
Group insurance plans often have limited coverage and may not address your specific needs. Personal insurance ensures comprehensive protection that stays with you, even if you change jobs.

Myth 5: “Lower Premiums Are Always Better.”

Reality:
Low premiums might seem appealing but can come with reduced coverage or high deductibles. It’s essential to balance affordability with adequate coverage for your unique risks.

Myth 6: “I’m Young and Healthy, So I Don’t Need Insurance.”

Reality:
Young age and good health often mean lower premiums. Starting early allows you to lock in affordable rates while preparing for unforeseen events in the future.

Myth 7: “Insurance Covers Every Possible Risk.”

Reality:
Policies are designed with specific inclusions and exclusions. For example, natural disasters or critical illnesses may require additional riders or specialized policies. Always review the fine print. 

Myth 8: “Filing Claims Is Too Complicated.”

Reality:
With advancements in technology, insurers now offer hassle-free claims processes through apps and online portals. Knowing the claims process in advance can make it quick and easy.

Myth 9: “Online Insurance Is Risky.”

Reality:
Buying insurance online is safe if done through trusted platforms or directly from the insurer’s website. It also offers cost benefits and transparency, often with instant policy issuance.

Myth 10: “Only Breadwinners Need Life Insurance.”

Reality:
Life insurance is equally critical for stay-at-home parents, who provide economic value to the household. It can help cover childcare, education, and household support in their absence.

Understanding the truth about insurance empowers you to make better financial decisions. Don’t let myths keep you from protecting what matters most—your health, family, and assets. Speak to a trusted advisor or research thoroughly to ensure your insurance aligns with your needs.

For any insurance solutions, please contact Beacon Insurance Broker Pvt Ltd at https://www.beacon.co.in/  

Insurance is a subject matter of solicitation

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