{"id":18911,"date":"2024-12-11T07:27:07","date_gmt":"2024-12-11T07:27:07","guid":{"rendered":"https:\/\/popularreads.co\/the-select-aisle-raises-funds-in-round-led-by-the-chennai-angels-longview-ventures\/"},"modified":"2024-12-11T07:27:07","modified_gmt":"2024-12-11T07:27:07","slug":"the-select-aisle-raises-funds-in-round-led-by-the-chennai-angels-longview-ventures","status":"publish","type":"post","link":"https:\/\/popularreads.co\/?p=18911","title":{"rendered":"The Select Aisle Raises Funds in Round led by The Chennai Angels &amp; Longview Ventures"},"content":{"rendered":"<div class='booster-block booster-read-block'>\n                <div class=\"twp-read-time\">\n                \t<i class=\"booster-icon twp-clock\"><\/i> <span>Read Time:<\/span>2 Minute, 31 Second                <\/div>\n\n            <\/div><p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">The Select Aisle, a premium baking ingredients brand under Symbiate Ventures Pvt. Ltd., has raised funds led by The Chennai Angels and Longview Ventures to expand its product range and meet growing demand. Known for offering high-quality, curated baking ingredients delivered in convenient pack sizes, the company plans to use the new funds to introduce innovative offerings that elevate the baking experience for both hobbyists and professionals. The brand is poised to tap into the vast potential of the largely unexplored gourmet food ingredients market.<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">Commenting on the fundraise, investor from The Chennai Angels, Lakshmi Narayanan, said, \u201cMore people are turning to their own culinary skills and quality ingredients to create delicious homemade food. The Select Aisle&#8217;s business model and brand promise align perfectly with this trend, offering everything needed for an exceptional baking experience at home. I\u2019m confident that the experienced and dedicated team will use my investment to bring joy and convenience to home bakers everywhere.\u201d<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">Founded by four professionals with over 35 years of combined experience across finance, supply chain management, product development, and FMCG marketing, The Select Aisle brings a diverse and well-rounded expertise to capitalize on this rapidly growing market.<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">Co-Founder Sandeep K. Gupta said, \u201cBaking is about creating joy, sharing memories, and bonding with loved ones. This funding helps us make premium baking products more accessible across India.\u201d<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">Deepika Mallya, Co-Founder and Head of Product Development, added, \u201cOur goal is to make baking easy and rewarding for everyone. We want to bring the joy of creating and sharing to more homes.\u201d<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">With a mission to &#8220;Get India Baking,&#8221; The Select Aisle is committed to making baking more accessible and enjoyable for foodies, home bakers, and baking enthusiasts. Offering high-quality products that blend convenience, creativity, and fun, the brand is bringing the joy of baking to kitchens across India. Their comprehensive range of baking ingredients includes essential staples, premixes, chocolates, vibrant colors, flavors, and decorative sprinkles, helping bakers explore their culinary passions.<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\">\u201cWe are impressed by their modern product range, innovative packaging, and ability to capture market share from legacy players. With a strong founding team experienced in the food industry, with strong execution, we believe the company is well-positioned for growth in the premium food ingredient market driven by urbanization and premiumization trends,&#8221; commented Ashish Mehta, Lead Investor from The Chennai Angels.<\/span> \u00a0<\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\"><strong>About The Chennai Angels: <\/strong>The Chennai Angels (TCA) is one of India\u2019s most active Angel Investing groups. Founded in the year 2007, it is comprised of successful entrepreneurs and business leaders with a track record of starting and scaling large enterprises. Over the years, TCA has invested over INR 135 Cr across 80+ start-ups in India.<\/span><\/span><\/p>\n<p style=\"line-height:1.16;margin-bottom:10.67px;margin-top:0px\"><span style=\"font-family:Aptos;font-size:16px\"><span lang=\"en-us\" dir=\"ltr\" xml:lang=\"en-us\"><strong>About Long View Ventures: <\/strong>Long View Ventures (LVV) is an Indian VC Fund investing in angel, pre-seed and seed rounds of Indian startups. 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Ltd., has raised funds led by The Chennai Angels and Longview Ventures to expand its product range and meet growing demand. Known for offering high-quality, curated baking ingredients delivered in convenient pack sizes, the company plans to use the new funds to introduce [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18912,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66],"tags":[],"class_list":["post-18911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Select Aisle Raises Funds in Round led by The Chennai Angels &amp; Longview Ventures<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/popularreads.co\/?p=18911\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Select Aisle Raises Funds in Round led by The Chennai Angels &amp; Longview Ventures\" \/>\n<meta property=\"og:description\" content=\"The Select Aisle, a premium baking ingredients brand under Symbiate Ventures Pvt. 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