{"id":20927,"date":"2025-01-23T13:35:07","date_gmt":"2025-01-23T13:35:07","guid":{"rendered":"https:\/\/popularreads.co\/press-rls-digital-unveils-revolutionary-ai-marketing-stack-to-empower-brands-ai-as-a-default-not-a-choiceelease\/"},"modified":"2025-01-23T13:35:07","modified_gmt":"2025-01-23T13:35:07","slug":"press-rls-digital-unveils-revolutionary-ai-marketing-stack-to-empower-brands-ai-as-a-default-not-a-choiceelease","status":"publish","type":"post","link":"https:\/\/popularreads.co\/?p=20927","title":{"rendered":"Press RLS Digital Unveils Revolutionary AI Marketing Stack to Empower Brands: AI as a Default, Not a Choiceelease"},"content":{"rendered":"<div class='booster-block booster-read-block'>\n                <div class=\"twp-read-time\">\n                \t<i class=\"booster-icon twp-clock\"><\/i> <span>Read Time:<\/span>3 Minute, 18 Second                <\/div>\n\n            <\/div>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>INDIA \u2013 January 23<\/strong><\/span><\/span><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:0.6em\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong><sup>rd<\/sup><\/strong><\/span><\/span><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>, 2025<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\"> \u2013<\/span><\/span><a style=\"text-decoration:none\" href=\"https:\/\/www.lsdigital.com\/\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><span style=\"background-color:transparent;color:#467886;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;vertical-align:baseline\"><u>LS Digital<\/u><\/span><\/span><\/a><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, India&#8217;s leading integrated Digital Business Transformation (DBT) company, today shared its plans of\u00a0<\/span><i><span style=\"font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">AI enabling<\/span><\/i><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\"> all its clients with its revolutionary\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>AI Marketing Stack<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, a comprehensive offering that seamlessly integrates artificial intelligence into every marketing service. This transformative initiative positions AI as a default across all services, enabling marketers to access cutting-edge tools that deliver insights, optimise strategies, and lead in an AI-driven era.<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\">\u00a0<\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">This bold step aims to eliminate barriers to AI adoption, empowering brands to embrace the tools and strategies needed to stay competitive in a fast-evolving market.\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>A Game-Changing Vision for CMOs<\/strong><\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">In today\u2019s rapidly transforming digital landscape, CMOs face immense pressure to integrate AI into their marketing operations. Recognising that AI is no longer an option but a necessity, LS Digital is responding to this need by being the first company to enable all its existing clients to embrace AI-driven solutions and by making AI capabilities a default offering. With a focus on\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Research at Scale<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">,\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Generate at Scale<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, and\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Predictive at Scale<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, LS Digital\u2019s AI Marketing Stack enables brands to:<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<ul>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Research AI<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">: Generate deep, actionable insights into market dynamics, customer preferences, and emerging opportunities with unmatched speed and efficiency.<\/span><\/span><\/li>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Generate AI<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">: Generate content, campaign, and social engagements and optimise communication strategies for maximum effectiveness.<\/span><\/span><\/li>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Predictive AI<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">: Forecast trends, anticipate customer behaviour, benchmark ads and devise future-ready strategies to maintain a competitive edge.<\/span><\/span><\/li>\n<\/ul>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">To accelerate adoption, LS Digital is offering\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>exclusive access to the Research AI component of its AI Marketing Stack free of cost<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\"> to all existing clients for a limited period. This will allow them to explore AI-driven insights, assess their transformative potential, and achieve measurable results\u2014all without any financial barriers.<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Prasad Shejale<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, Founder &amp; CEO of LS Digital, highlighted the importance of this initiative, stating,\u00a0<\/span><i><span style=\"font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">&#8220;AI is not just a tool; it is the foundation for future marketing success. By making our AI stack a default offering, we are removing the barriers to adoption and empowering brands to achieve unprecedented growth and innovation. This initiative is about ensuring that every marketer has the opportunity to explore and implement AI-driven solutions that make their brands unstoppable.\u201d<\/span><\/i><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Venugopal Ganganna<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, Co-founder and CIO of LS Digital, highlighted the long-term potential of this initiative, adding,\u00a0<\/span><i><span style=\"font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">&#8220;The marketing landscape is evolving rapidly, and those who integrate AI as a core component of their strategy will lead the way. Our AI Marketing Stack is designed to address every challenge CMOs face, from understanding complex consumer data to creating hyper-personalised campaigns at scale.\u201d\u00a0<\/span><\/i><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">Speaking on partnership with Quilt,\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>Venu<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\"> further added,\u00a0<\/span><i><span style=\"font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u201cOur partnership with Quilt has been instrumental in refining our AI capabilities. With their unparalleled expertise in AI culture analysis and market intelligence, we are building solutions that are transformative, accessible, and innovative, ensuring our clients remain ahead in an increasingly competitive market.\u201d<\/span><\/i><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>AI as the Default: Redefining Industry Standards<\/strong><\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">The AI Marketing Stack reflects LS Digital\u2019s commitment to innovation and leadership in marketing. By making AI a default capability, LS Digital ensures that brands can seamlessly adopt and integrate AI-driven solutions into their existing workflows. This empowers marketers to:<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<ul>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">Enhance customer engagement through hyper-personalised campaigns.<\/span><\/span><\/li>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">Optimise marketing investments with data-driven decision-making.<\/span><\/span><\/li>\n<li style=\"text-align:justify\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">Predict market trends and proactively maintain a competitive edge.<\/span><\/span><\/li>\n<\/ul>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">Beyond technology, LS Digital offers\u00a0<\/span><span style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline\"><strong>end-to-end support<\/strong><\/span><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">, including training and strategic guidance, to ensure clients maximise the value of AI tools. This initiative underlines LS Digital\u2019s vision to help brands transcend traditional marketing limitations and thrive in an AI-first world.<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">As businesses increasingly recognise the transformative potential of AI, LS Digital is positioned as a catalyst for change. By combining advanced AI capabilities with its expertise in media, creative, data &amp; insights, technology, UI\/UX and CX \/ EX, LS Digital is enabling brands to embrace a future where AI is the default driver of marketing success.<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">\u00a0<\/span><\/span><\/p>\n<p style=\"line-height:1.2;margin-bottom:0pt;margin-top:0pt;text-align:justify\" dir=\"ltr\"><span style=\"background-color:transparent;color:#000000;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline\">For more details, visit:\u00a0<\/span><\/span><a style=\"text-decoration:none\" href=\"https:\/\/langoor.ai\/\"><span style=\"background-color:transparent;color:#467886;font-family:Arial, sans-serif;font-size:11pt\"><span style=\"font-style:normal;font-variant:normal;font-weight:400;vertical-align:baseline\"><u>https:\/\/langoor.ai<\/u><\/span><\/span><\/a><\/p>\n        <div class=\"booster-block booster-reactions-block\">\n            <div class=\"twp-reactions-icons\">\n                \n                <div class=\"twp-reacts-wrap\">\n                    <a react-data=\"be-react-1\" post-id=\"20927\" class=\"be-face-icons un-reacted\" href=\"javascript:void(0)\">\n                        <img decoding=\"async\" src=\"https:\/\/popularreads.co\/wp-content\/plugins\/booster-extension\/\/assets\/icon\/happy.svg\" alt=\"Happy\">\n                    <\/a>\n                    <div class=\"twp-reaction-title\">\n                        Happy                    <\/div>\n                    <div class=\"twp-count-percent\">\n                                           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artificial intelligence into every marketing service. 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