{"id":22233,"date":"2025-03-22T09:51:06","date_gmt":"2025-03-22T09:51:06","guid":{"rendered":"https:\/\/popularreads.co\/lights-camera-culture-stage-secures-12-5m-series-b-to-lead-indias-regional-ott-revolution\/"},"modified":"2025-04-23T14:11:14","modified_gmt":"2025-04-23T14:11:14","slug":"lights-camera-culture-stage-secures-12-5m-series-b-to-lead-indias-regional-ott-revolution","status":"publish","type":"post","link":"https:\/\/popularreads.co\/?p=22233","title":{"rendered":"Lights, Camera, Culture! STAGE Secures $12.5M Series B to Lead India\u2019s Regional OTT Revolution!"},"content":{"rendered":"
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\n \t<\/i> Read Time:<\/span>3 Minute, 14 Second <\/div>\n\n <\/div>

STAGE Surpasses \u20b9180 Cr ARR, 4.4M Paying Households; Expands Cultural Footprint with Bhojpuri Launch<\/strong><\/span><\/span><\/p>\n

[Noida, India \u2013 March 22, 2025] <\/strong><\/span><\/span>\u2013 STAGE, India\u2019s favourite OTT platform dedicated to regional cultures, has successfully closed a $12.5 million Series B funding round, led by Goodwater Capital and Blume Ventures, with participation from Physis Capital and prominent angel investors. The fresh capital infusion propels STAGE to reaffirm its vision of making every Indian proud of their cultural identity.<\/span><\/span><\/p>\n

With its unwavering focus on under-served languages and cultures, STAGE has become India\u2019s fastest-growing regional OTT platform, boasting:<\/span><\/span><\/p>\n

\u20b9180 crore Annual Recurring Revenue (ARR)<\/span><\/span><\/p>\n

4.4 million paying households<\/span><\/span><\/p>\n

20 million+ app installs across Play Stores<\/span><\/span><\/p>\n

Since inception, STAGE has redefined regional entertainment, creating a thriving content ecosystem for Haryanvi, Rajasthani, and now Bhojpuri audiences. The past year alone saw a 289% revenue surge and 286% subscriber growth, driven by critically acclaimed originals like Videshi Bahu (Haryanvi), Kaand 2010 (Haryanvi), and Bhawani (Rajasthani) and national award winning Dada Lakhmi featuring Bollywood veterans like Yashpal Sharma.<\/span><\/span><\/p>\n

\"\"<\/p>\n

In a<\/span><\/span> post on X (formerly Twitter)<\/u><\/span><\/span><\/a>, Vinay Singhal, CEO & Co-Founder of STAGE, remarked:<\/span><\/span><\/p>\n

\u201cThis funding isn\u2019t just about capital \u2014 it\u2019s a resounding validation of India\u2019s regional cultures. For too long, dialects like Haryanvi or Bhojpuri have been seen as a liability. We\u2019re proving otherwise. When Gen-Z users rediscover their cultural identity through constructive storytelling on STAGE, it fosters pride, not stigma. This is the revolution we\u2019re building silently.\u201d<\/span><\/i><\/span><\/p>\n

Harsh Mani Tripathi<\/u><\/span><\/span><\/a>, Chief Product & Strategy \u00a0Officer & Co-Founder, echoed the sentiment:<\/span><\/span><\/p>\n

\u201cOur growth isn\u2019t accidental. Every subscriber who joins STAGE isn\u2019t just a user<\/span>\u00a0<\/i><\/span>
\u2014 they\u2019re custodians of their culture.\u201d<\/span><\/i><\/span><\/p>\n

Backing this movement, Dr. Ritesh Malik, Board Member of STAGE and Founder of Innov8 & Palaksha University, stated:<\/span><\/span><\/p>\n

\u201cSTAGE is rewriting India\u2019s entertainment landscape. By amplifying underrepresented voices, empowering local creators, and making regional dialects aspirational, STAGE is not just shaping content\u2014it\u2019s shaping culture.\u201d<\/span><\/i><\/span><\/p>\n

With Bhojpuri content now live, STAGE\u2019s roadmap for 2025-26 prioritizes expansion into different cultures, while deepening its impact in existing ones.<\/span><\/span><\/p>\n

Shashank Vaishnav, CTO & Co-Founder, affirmed:<\/span><\/span><\/p>\n

\u201cThis capital enables us to scale India\u2019s only multi-regional content movement \u2014one that\u2019s rooted in constructive storytelling, and cultural pride.\u201d<\/span><\/i><\/span><\/p>\n

Parveen Singhal, CCO & Co-Fouder of STAGE says<\/span>:<\/span><\/i><\/span><\/p>\n

\u00a0 \u00a0\u00a0\u201cWe feel immensely thankful to have taken this journey in life that allows us to<\/span><\/i><\/span>
\u00a0 \u00a0explore & experience Indian cultures so closely. This funding is a fuel, enabling us<\/span><\/i><\/span>
\u00a0 \u00a0to swiftly scale into Awadhi, Maithili and Magahi cultures in the next 20 months.<\/span><\/i>\u201d<\/span><\/span><\/p>\n

\"\"<\/p>\n

\u00a0<\/p>\n

\u201cCompany Nahin, <\/strong><\/span><\/span>Hum Kranti Hain!<\/strong><\/span><\/span>\u201d<\/strong><\/span><\/span><\/h3>\n

Reiterating its mission, STAGE\u2019s leadership thanked its investors, subscribers, and creators for championing the platform\u2019s vision. Across social media, its rallying cry \u2014 \u201cCompany Nahin, Hum Kranti Hain\u201d (We are not a company, we are a revolution!) \u2014 continues to echo, symbolizing the cultural renaissance STAGE is spearheading.<\/span><\/span><\/p>\n

\u201cWhen we first met STAGE, we saw a mission to preserve local culture and language and create a sense of pride, identity and employment within those regions. It was a free Haryanvi app waiting to take the first step towards subscription. To see it bloom to 15cr a month when skeptics said no one will pay or watch this as primary content, is very satisfying. Onto breaking more barriers, strengthening more cultures,\u201d said Karthik Reddy, Partner at Blume.<\/span><\/i><\/span><\/p>\n

About STAGE<\/span><\/span><\/h3>\n

STAGE is India\u2019s premier OTT platform for regional cultures, envisioning a world where everyone takes pride in their cultural identity. Founded in 2019 by Vinay Singhal, Parveen Singhal, Shashank Vaishnav, and Harsh Mani Tripathi, STAGE delivers constructive stories in underserved markets. With 390+ hours of Haryanvi and 183+ hours of Rajasthani content, and an expanding Bhojpuri library, STAGE is more than an OTT \u2014 it\u2019s a movement.<\/span><\/span><\/p>\n

STAGE is available on Android, iOS, Connected TVs, and Web.<\/span><\/span><\/p>\n

\u00a0<\/p>\n

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STAGE Surpasses \u20b9180 Cr ARR, 4.4M Paying Households; Expands Cultural Footprint with Bhojpuri Launch [Noida, India \u2013 March 22, 2025] \u2013 STAGE, India\u2019s favourite OTT platform dedicated to regional cultures, has successfully closed a $12.5 million Series B funding round, led by Goodwater Capital and Blume Ventures, with participation from Physis Capital and prominent angel […]<\/p>\n","protected":false},"author":1,"featured_media":22234,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66],"tags":[],"class_list":["post-22233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency-news"],"yoast_head":"\nLights, Camera, Culture! 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